How the right partner fuels practice growth.
Experience, equity, and culture aren’t just nice to have—they’re what set you up to thrive.
If you’re a dental practice owner exploring DSO options for the first time, it can feel like stepping into unfamiliar territory. You’ve built something meaningful—often over decades—and the idea of partnering with a larger organization might raise a lot of questions. What will change? What will stay the same? Will this help my practice grow, or take it in a direction I don’t want?
At Modis, we’ve partnered with practice owners just like you. We know that the decision to bring in a financial partner isn’t just about numbers—it’s about alignment, vision, and trust. And in our experience, there are three things that matter most when choosing the right partner:
1. A Proven Operating Playbook
Your clinical excellence got you this far. But growing beyond your current scale often requires the kind of operational support that doesn’t come from clinical training alone.
That’s where experience matters.
Modis was built in partnership with The Thurston Group, a private equity firm that has created and scaled eight successful healthcare platforms over the past 35 years. Together, we’ve developed an operating playbook that’s been tested and proven in real-world settings. From marketing and HR to finance, operations, and technology—we bring infrastructure and expertise to help you grow more efficiently and sustainably.
For our partners, that means getting the tools they need from day one—not years into the relationship.
2. The Right Equity Model
Here’s the simple truth: the right DSO partnership should create long-term value for you—not just for your new partners.
That’s why equity matters.
With Modis, you’re not selling and walking away. You’re joining a platform where you continue to build value—alongside a team that’s aligned with your goals. The equity model we use ensures you have a real stake in what we’re building together.
This isn’t theory. The Thurston Group has returned more than $3 billion in capital to its partners. That level of success reflects what’s possible when equity is structured with the doctor in mind.
3. Cultural Alignment
There’s one thing no financial model can fix: working with people who don’t share your values.
Your DSO partner will be in the room when it’s time to make big decisions about your team, your patients, and your future. That’s why cultural alignment isn’t optional—it’s essential.
At Modis, we’re intentional about who we partner with. We look for people who are growth-minded, collaborative, and committed to excellence. Our partners describe our culture as supportive, energized, and honest. We believe good people build great businesses—and we’re proud of the community we’re creating.
Want a deeper look? Listen to Dr. Dana Fender talk about how Modis shows up for its partners.
Thinking About the Next Chapter?
Partnering with a DSO is a big decision. But when done right, it can be the catalyst for a new level of growth, impact, and opportunity—without sacrificing what you love about practicing dentistry.
We invite you to learn more about our investment partner, The Thurston Group, or schedule a 30-minute consultation with the Modis team to explore what a partnership could look like for you.
Your next chapter doesn’t have to be uncertain. With the right partner, it can be transformational.
Experience, equity, and culture aren’t just nice to have—they’re what set you up to thrive.
If you’re a dental practice owner exploring DSO options for the first time, it can feel like stepping into unfamiliar territory. You’ve built something meaningful—often over decades—and the idea of partnering with a larger organization might raise a lot of questions. What will change? What will stay the same? Will this help my practice grow, or take it in a direction I don’t want?
At Modis, we’ve partnered with practice owners just like you. We know that the decision to bring in a financial partner isn’t just about numbers—it’s about alignment, vision, and trust. And in our experience, there are three things that matter most when choosing the right partner:
1. A Proven Operating Playbook
Your clinical excellence got you this far. But growing beyond your current scale often requires the kind of operational support that doesn’t come from clinical training alone.
That’s where experience matters.
Modis was built in partnership with The Thurston Group, a private equity firm that has created and scaled eight successful healthcare platforms over the past 35 years. Together, we’ve developed an operating playbook that’s been tested and proven in real-world settings. From marketing and HR to finance, operations, and technology—we bring infrastructure and expertise to help you grow more efficiently and sustainably.
For our partners, that means getting the tools they need from day one—not years into the relationship.
2. The Right Equity Model
Here’s the simple truth: the right DSO partnership should create long-term value for you—not just for your new partners.
That’s why equity matters.
With Modis, you’re not selling and walking away. You’re joining a platform where you continue to build value—alongside a team that’s aligned with your goals. The equity model we use ensures you have a real stake in what we’re building together.
This isn’t theory. The Thurston Group has returned more than $3 billion in capital to its partners. That level of success reflects what’s possible when equity is structured with the doctor in mind.
3. Cultural Alignment
There’s one thing no financial model can fix: working with people who don’t share your values.
Your DSO partner will be in the room when it’s time to make big decisions about your team, your patients, and your future. That’s why cultural alignment isn’t optional—it’s essential.
At Modis, we’re intentional about who we partner with. We look for people who are growth-minded, collaborative, and committed to excellence. Our partners describe our culture as supportive, energized, and honest. We believe good people build great businesses—and we’re proud of the community we’re creating.
Want a deeper look? Listen to Dr. Dana Fender talk about how Modis shows up for its partners.
Thinking About the Next Chapter?
Partnering with a DSO is a big decision. But when done right, it can be the catalyst for a new level of growth, impact, and opportunity—without sacrificing what you love about practicing dentistry.
We invite you to learn more about our investment partner, The Thurston Group, or schedule a 30-minute consultation with the Modis team to explore what a partnership could look like for you.
Your next chapter doesn’t have to be uncertain. With the right partner, it can be transformational.
Learn more about the Modis opportunity.
To take a deeper dive into our team, partnership model and valuation process, connect with a team member today.